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Whatever happens, he says, the primary goal of his team is to support the well-being of the people who provide Facebook with their data, using it to make the service smarter. Along the way, he says, he and his colleagues will advance humanity's understanding of itself. That echoes Zuckerberg's often doubted but seemingly genuine belief that Facebook's job is to improve how the world communicates. Just don't ask yet exactly what that will entail.
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