The method? Explain why Kony is a “baddie” and why Invisible Children Inc. is a “goodie” to a cute white five-year-old boy (a cunning strategy this: let’s face it, the internet loves cute children, and age five is the intellectual level of too many social media users).
Ultimately, the Kony 2012 campaign is based on a false premise: that increased American involvement in the issue will solve it. This might sound completely reasonable to starry-eyed Americans, but here in the real world we know that increased American involvement almost never leads to increased peace and stability. Quite the opposite, in fact.
Sorry! So far none of the people you follow recommended this story.